Video and Instream notlooking

Should marketers pay for video ads that are not seen all the way through?

Should marketers pay for video ads that are not seen all the way through? For marketers, having ads appearing in a video stream… more »

Uncategorized the Gaze

Ad Server Verification – Understanding Viewable Impressions

Viewable impressions The most commonly discussed verification metric among Agencies and Advertisers is Viewability. Viewability describes how much of the ad is in… more »